The New App Marketing Best Practices in the Privacy Era

In this new, complimentary report from Skai, learn insider tips about how the most successful app marketers are adapting to the Privacy Era.
In this new, complimentary report from Skai, learn insider tips about how the most successful app marketers are adapting to the Privacy Era.

The State of Retail Media 2022

To get a better understanding of the trends driving this channel, Skai and BWG Strategy surveyed mid-level and senior-level decision-makers who spend a key portion of their week involved in retail media.

Amazon Ads Inflation

For those of you who have watched your Amazon Advertising ROI slip a bit over the past year, there is most likely one cause: rising ad costs.
For those of you who have watched your Amazon Advertising ROI slip a bit over the past year, there is most likely one cause: rising ad costs.

Navigating the Retail Media Boom

In this report, learn how a Connected Commerce approach will help your brand succeed in the highly competitive, next era of Retail Media.
In this report, learn how a Connected Commerce approach will help your brand succeed in the highly competitive, next era of Retail Media.

Winning on Amazon

Amazon Advertising presents a unique opportunity that very few truly understand. If you think it can simply be managed like any other marketing channel, you are completely missing the boat. Find out how you can take advantage of the full Amazon opportunity in this white paper.

Cross-Channel Digital Marketing Remastered

It has become more important than ever before for marketers to drive online product sales. Being successful means that marketers must build relationships with customers to aid them in their purchase decisions with the right information when they want it. They must engage them at key inflection points across channels to reinforce their value, carefully shape their buying criteria, and leverage every signal possible to better understand what messaging is needed at the right time.

Full-Funnel Retail Digital Marketing

Retail marketers must master digital marketing’s three biggest channels to achieve their goals. Paid Search, Social, and Ecommerce Advertising offer massive scale to reach virtually every internet user, robust data to target consumers with the right message, and self-service management so practitioners can closely monitor and optimize their programs to drive sales.
Retail marketers must master digital marketing’s three biggest channels to achieve their goals. Paid Search, Social, and Ecommerce Advertising offer massive scale to reach virtually every internet user, robust data to target consumers with the right message, and self-service management so practitioners can closely monitor and optimize their programs to drive sales.