Performance Accelerators:Ad Experiments
Ad Experiments drives results for leading brands and agencies
Test like the pros—base your decisions on the right data
Understand what’s working and what’s not.
- Landing Page, Bidding & Ad Copy tests
- Effortlessly run multi-campaign experiments
- Create multiple tests in one workflow
- Schedule tests in advance so you can plan ahead
Tailor your tests, goals and data.
- Choose between A/B or Pre/Post tests
- Use your own custom metrics
- Easily slice & dice the data and remove anomalies directly in the platform
- Easily separate baseline, ramp-up and test periods
You make the rules.
- Set your own baseline, ramp up & testing periods
- Exclude dates during anomalies
- Run multiple tests simultaneously
- Using AI, select benchmark campaigns to be used as a comparison against your test campaigns
- Forecast & predict your results based on past performance
“Monitoring our tests through Skai’s Experiments solution enhanced our confidence in the results and delivering those back to our clients—allowing for more strategic discussions regarding further tests and improvements.”
Nirmal Samarasinghe, Head of Performance, Kushinda
“Due to the ease of access and utility of Skai’s Experiments tool, I have spent less time on gathering data and more time analyzing it, which allows me to make impactful decisions, quicker.”
Briana Rittersporn, Account Manager, Rakuten Advertising