
Skai Research Center
Welcome to your primary source for curated advertising benchmarks, in-depth quarterly trends analysis, valuable marketer insights and consumer research on some of the industry’s hottest topics.

Digital advertising insights giving you that quarterly edge
Get a comprehensive analysis of spending patterns, pricing trends and performance across search, social and retail media to guide budgets and inform better decisions.
Stay ahead with monthly spend and pricing trends
Use the insights from our Monthly Snapshots to measure up against industry shifts and fine-tune your plans.

Navigate the future of retail media: insights from industry leaders
This in-depth report offers exclusive insights from over 150 marketing practitioners. Discover how they’re adapting and thriving in this dynamic environment.
Marketer attitudes and preferences towards walled garden media
