Does any search marketer ever feel that he or she has the time to really do all of the deep analysis, testing, and performance optimization that is required for best-in-class SEM?
A streamlined paid search workflow is not a “nice to have.” It’s a critical component to successful search advertising.
Download this new Skai Media Research paper to learn how technology-driven workflow solutions can help speed up the process of paid search management and drive true, bottom-line impact for brands—especially for the largest advertisers in the world.
You will learn:
- Self-service advertising, such as SEM, has created a lot of new processes to manage
- Paid search management is time-consuming with execution tasks generally leaving little time to properly optimize performance
- Technology can help at every step of the SEM campaign management process including campaign creation, reporting, and optimization
- A streamlined workflow opens up a marketing team’s creativity and to quickly explore moments of inspiration that can take your paid search program to the next level