
Paid social technology
built for safe data-driven digital
built for safe data-driven digital
Skai™ is the only platform purpose-built to help social marketers maximize data intelligence, connect with audiences and come out on top in a privacy-safe era.
Direct API integrations with the top social media publishers

Achieve high level business results from social & avoid disruptions
Optimize towards first-party data
- Make more informed decisions by seeing the full picture with ease
- Go beyond the limits of Facebook’s fading pixel by optimizing towards more resilient first party data instead
- Leverage Skai’s™ deep data integrations to aggregate publisher data & first party data together, in one place
- Custom formulate True North KPIs with limitless flexibility
Better personalization with broader data signals
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Third-Party AudiencesFill the void following Facebook’s deprecation of Partner Categories
Seamlessly activate 1,000+ audience segments for deeper targeting -
Cross-Channel SignalsBridge the gap between Search, Amazon & Social
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TV SignalsCreate multi-screen campaigns at scale
Automatically boost Facebook ads when your or competitor’s TV ads are aired -
Weather SignalsOrchestrate weather-triggered campaigns at scale
Automatically turn on relevant Facebook & Instagram ads when local weather events occur
Better understand what drives performance
- Surface actionable insights to guide creative production & testing tactics — powered by AI, automatically classify images into millions of predefined categories
- Detect creative elements to derive insights that power creative strategy — automatically surface Ads suffering from fatigue, or predicted to suffer from fatigue soon
- Monitor creative sentiment with ease — protect your brand by pausing ads with negative sentiment & easily boost ads with strong positive sentiment
- Generate actionable recommendations, including automated refresh creative, to help get performance back on track
True north metrics & actionable insights
- Seamlessly merge metrics from across many data sources
- Analyze & optimize ad performance towards the KPIs that matter most, not proxies
- Easily slice-and-dice campaigns, ad sets & ads
- Apply advanced date selection, sorting & filtering
- Take immediate action with inline editing, bulk & automated real-time actions
The #1 paid social solution for leading brands & agencies:









Experience
the Skai™
difference
Strategic Partnerships
Co-develop with the most important media partners to bring you the very latest search innovation
Learn MoreData Partnerships
Integrate data from hundreds of providers via our flexible, open ecosystem
Learn MoreDedicated Support
Best-in-class onboarding, technical and strategic support from our client service teams
Learn MoreIndependent & Unbiased
We put marketers’ interests before the media’s with totally unbiased insights that help you with planning, budgets and media mix
Learn MorePrivacy-First Technology
Skai™ first-party data integrations, external data signals, third party audiences & creative intelligence helps social marketers drive continued performance & growth
Client Success Stories
Hear from Our Clients

“Skai’s™ deep integrations with Google Analytics & Google Campaign Manager helped us automate time-consuming workflows & optimize towards True North KPIs!”
Leonardo Martins, Marketing Manager, Santander

“Skai’s™ 3rd Party Audience integrations help us reach the most qualified audiences.”
Amy Hammond, Digital Marketing Director, Real World Marketing

“Bid Multipliers helped us tackle business needs and data discrepancies in a way that led to a significant increase in profits.”
Shay Rubinek, Sr. User Acquisition Manager, Natural Intelligence

“KPO allows us to maintain efficient performance for our top campaigns and spend more time ideating new audiences and testing strategies.”
Joanna Pride, Social Media Planner, Ogilvy

“Skai™ helps us consistently grow our business with enhanced optimization solutions.”
Kimiye Karageorge, Senior Marketing Manager, Opendoor