Skai Apps is the Complete Mobile Advertising Solution
Sophisticated Facebook App Advertising Management
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Build Robust Campaigns Faster
• Create hundreds of campaigns, ad sets, and ads in minutes
• Intuitive workflow to quickly build out powerful creative variations
• Target segments and elements without constraints
• Speed up campaign creation by pre-defining new campaign setting defaults
• Push new assets across multiple ad groups
• Create multiple lookalike audiences for different geographies in minutes
• Use your campaigns and ad sets as a conversion source for new lookalike audience creation
• Streamline naming conventions to align with your internal BI structure -
Agile Facebook Creative Management
• Upload all ofyour creative assets or connect your channel accounts to your Skai creative library
• Create multiple versions of your creatives to test and learn what works best
• Assign custom naming conventions to your creatives and re-use them in your ads and for reporting
• Mix and match creative assets to any audience segment and create hyper-targeted ads in bulk
• Save all of your previous assets to plan campaigns in advance and easily view their performance including, conversion data, in one place -
Facebook App Campaign Management at Scale
• Quickly duplicate campaigns and ad groups across your accounts
• View or filter ad sets and ads based on your specific KPIs or business goals
• Segment and tag performance data to fit your business operations
• Dynamic Language Optimization (DLO) and Placement Asset Customization (PAC)
• Bulk edit any element in your campaigns, ad groups, and creatives -
Flexible Facebook App Advertising Reporting
• View creative performance across your campaigns via a creative theme or at the asset level
• Gain insight into how user actions within the app increase revenue and return tied to the user’s acquisition date
• Build automated daily, weekly, monthly reports to identify trends over time
• Save any report and share it with your team
• Supports highly granular and custom reporting capabilities
• Examine how your ads are trending over time
• Evaluate, track, and analyze app user lifecycles for any specified time range
• Get granular cohort analysis at any level of your activity
• See all your data across all activity by ad type, placement, video, image and much more
• Build your daily, weekly, monthly reports and identify trends over time, plus, save any report and share it with your team
• View how your ads are trending over time, so you can make the right decisions for your business based on deep insights
• Evaluate, track and analyze your app user lifecycle throughout a specific timeframe
• Focus on how much are users’ actions within the app actually providing increases in revenue and return over time, all in relation to the user acquisition date
• Custom metric reporting up to 75 instances
• Get granular with your cohort analysis to any level of your activity -
Mobile Measurement Partner (MMP) Tracking
• Track and measure Lifetime Value of mobile app users
• Mobile measurement is available through the Skai S2S Integration, Facebook SDK, and third-party partners
• MMP integration includes all data and post install events in one place