Reach your best customers on Target.com

Reach your customers on Target.com throughout their shopper journey. Sponsored Product Ads are premium, native ad placements on Target.com to prominently boost and highlight your brand’s products. Reach consumers as they actively search and browse for products and drive incremental sales, increase digital shelf share, and build brand awareness.

  • While Browsing: Category/Browse Page

  • While Searching: Search Page

  • Considering: Product Detail Page

Why Skai?

With Skai you have the ability to go further with advertising on Target.com

  • Best-in-class campaign optimization:
    Optimization Targeted to Your KPIs

    Drive performance & impact with Skai’s advanced optimization suite. Algorithmically optimize bids & budgets to make the most of your marketing investments.

  • Enterprise-grade Automation:
    Simplify Workflow, Automatically

    Maximize productivity by automating repetitive tasks. Drive operational efficiency by streamlining time-consuming workflows. Do more in less time with Skai’s automation suite

  • Actionable Insights:
    Make Data Work for You

    Make the most of your data with Skai’s comprehensive analytics suite. Derive actionable insights & make informed strategic decisions.

Power your Target Sponsored Ads with Skai’s robust features and capabilities

  • ANALYSIS GRIDS

    Slice-and-dice campaigns, ad groups & ads
  • BULK SHEET CREATION & EDITING

    Create & edit up to thousands of entities at once with bulk sheets
  • DIMENSIONS & CATEGORIES

    Apply custom labels to campaigns, ad groups & ads. Powers advanced analysis, bulk actions & performance optimization
  • CUSTOM REPORTS

    Configure & run custom reports with access to hundreds of attributes, performance metrics, conversion metrics, & dimensions
  • RULES-BASED AUTOMATED ALERTS

    Monitor performance with ease and configure precise alerting criteria & frequency
  • BULK ACTIONS

    Update up to thousands of entities at once, including campaigns & ads within a few clicks
  • REPORT SCHEDULING

    Automatically run & send reports on a pre-defined, flexible schedule - choose from weekly, daily or monthly
  • RULES-BASED AUTOMATED ALERTS

    Monitor performance with ease and configure precise alerting criteria & frequency
  • AUTOMATED DASHBOARDS

    Generate impactful dashboards & data visualizations for you, your team & other stakeholders
  • REPORTING INTEGRATIONS

    Power dashboards with data from Skai sent via email, FTP, Amazon S3 & Google Cloud Storage
  • TRUE NORTH CUSTOM METRICS

    Normalize key metrics and bridge the gap between differing Target.com, Instacart, Walmart & Amazon attribution and auction models

Power your advertising on Target.com with Skai

See Skai in Action

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