Enhance Your Targeting With Skai’s Proprietary Audience Solution

With Skai's Audience Manager, create and manage your advertising from an audience-centric perspective

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  Scale audience creation and management

  Create custom audiences and audience personas within your campaign creation flow to automatically be leveraged across different campaigns and publishers.

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  Automate CRM data refreshes for the most up-to-date audiences

  Skai’s integration with lBM, Dropbox, Box and other leading File Transfer and CRM providers allows advertisers to easily sync and select audiences to upload and target. Skai's unique detailed targeting enables "and" "or" operators to be applied to your custom audience targeting strategy.

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  Create lookalikes of custom audiences

  Scale customer audiences by creating lookalike audiences directly from Audience Manager. Narrow down lookalike audiences to scale users who converted from a specific campaign.

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  Understand audience performance and take appropriate actions

  With audience analysis tools, advertisers are able to ensure they are no longer underutilizing high value segments.

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  Access 3rd Party Audiences from Marketing Data Providers

  Skai's partnerships with Data Providers such as Experian and Epsilon, delivers an open behavioral audience marketplace so advertiser’s can accurately target people based on purchase intent and offline behaviors.

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  Cross-Channel Audiences

  Skai’s evolutionary Intent Driven Audience tool has been enhanced to include even more publishers. Advertisers who want an effective behavioral audience can now reach people across different publishers who have engaged with their ads on another publisher.