Skai's partnership with marketing data providers delivers an open behavioral audience marketplace for accurate targeting across Facebook’s family of apps.
Enriched Third-Party TargetingSkai currently integrates with global leaders in audience data, such as Experian, Oracle and Epsilon (with many more integrations to come). These integrations enable Skai’s clients to reach people based on offline behaviors, such as owning a home, being in market for a new car, household income, a loyal purchaser of a specific brand or product and many other categories.
Access Audiences From the World's Leading Marketing Data Providers
Available in the US and Brazil.
Available in the US.
Leverage more data points for the most accurate targeting.
Reach people based on behaviors they have expressed on and offline. With access to a stream of behavioral data, advertisers are now able to ensure they reach people based on actions they take, not just the interest they’ve expressed.
Browse and Request Custom Experian SegmentsSelect from thousands of high-value audiences offered through a variety of audience data providers to power your marketing. Browse prospects categorized by purchase behavior, in-market, subscription services and many more options. In addition, Skai's enhanced integration with Experian enables audience marketers to request any unique audience that applies to their marketing campaign.
Easily browse or request your strongest performing segments through Skai for the most optimal audience targeting.
Joell Robinson, Digital Media Buyer