What is Trending Products?
Skai’s Trending Products helps advertisers prioritize the SKUs that matter and make more informed campaign decisions. It surfaces SKUs that are surging upwards in popularity and those showing a slow down in demand, and also flags issues across your Google Merchant Center product portfolio.
How does it work?
Trending Products streamlines advertiser efforts by helping them allocate time and budget effectively by identifying products with growing or declining consumer interest. This enables advertisers to break out certain products into their own campaigns or ad groups, adjust budgets, and set tailored targets.