Choose the right placement for your videos and images based on where consumers see them.

  • Custom Assets Per Placement

    Advertisers can customize the image or video creative they want to appear by placement, while still allowing our systems to optimize. This ensures that the ad will best match the viewer.

Align PAC with your Advertising Goals

  • Deliver the right message based on where your customer is experiencing it

  • Expand your reach

  • Simplify your campaign management

Skai Enables Advertisers to do more with Placement Asset Customization

  • Edit multiple in bulk

    When editing ads per placement, Ads Manager only allows you to customize one at a time. If you want to update all your Instagram ads to have the same image or all Messenger ads to share the same copy, you’d have to update each individually. Skai enables bulk edits to save you time and make leveraging PAC more efficient.

  • Customize all text fields per placement

    Currently, in Facebook Ad’s Manager, you can only customize the primary text and description. This limits advertisers wanting to update all their messaging. Skai enables advertisers to update the primary text, link description and headline for each.

  • Copy text fields across placements

    Copying text from one ad to another is exclusively available within Skai, making it possible to keep your copy consistent throughout all of your ads and allowing you to save time in the process.

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