July 23, 2024 – San Francisco, CA – Today Skai, a leading omnichannel advertising platform, is pleased to announce that Gil Sadeh has been promoted to President. Based in New York, Sadeh previously served as Skai’s Chief Growth Officer and will now oversee day-to-day global business operations, manage departmental leaders, and ensure alignment with the company’s vision and culture, as the company continues to accelerate its omnichannel agenda globally.
Since announcing the launch of its omnichannel advertising platform in early 2023, along with a new SaaS pricing model, the company has been on a transformative journey. Sadeh’s new role is a key part of Skai’s ongoing strategy to enhance execution, streamline operations, and ensure that the voice of the customer is at the forefront of every decision.
“Having been with us through a significant phase of our growth, Gil understands our business inside and out and will be integral in guiding Skai into the future,” said Yoav Izhar-Prato, CEO of Skai. “His leadership has had a sizable impact on our organization, and I look forward to this next phase of our journey.”
“I am enormously proud of everything the brilliant team at Skai has achieved in recent years,” said Sadeh. “We have laid a strong foundation with our innovative omnichannel platform, and I am excited to build upon this. My focus will be on staying attuned to our customers’ needs and innovating around core growth agendas, particularly the expansion of our full-funnel commerce media solutions.”
Sadeh has been at Skai since the company’s 2021 acquisition of Signals Analytics, a pioneer in AI-powered analytics for market intelligence, where he was co-founder and CEO.
About Skai
Skai is the leading omnichannel advertising platform for commerce media, combining advanced digital marketing capabilities with commerce insights and operations to drive growth for brands and agencies. Powered by unified data and proprietary GenAI, Skai delivers full-funnel media planning, optimization, and measurement, plus insights and automation that help brands improve digital shelf performance, retail execution, and revenue recovery. This integrated approach maximizes sales, profitability, and market share across media and commerce touchpoints.
Trusted by over 8,000 brands and agencies, including PepsiCo, Sanofi, and Estée Lauder, Skai integrates with 300+ publishers and retail media networks such as Amazon Ads, Walmart Connect, Criteo, Google, Microsoft, Facebook, and TikTok. Headquartered in San Francisco with nine international offices, Skai empowers brands to connect media and commerce for measurable growth and efficiency.
Visit skai.io for more information.