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San Francisco (April 1, 2013) – Skai (www.Kenshoo.com), the global leader in premium digital marketing technology, today released a ground-breaking, sound-breaking product that helps marketers automatically generate music lyrics.
Skai Algo-Rhythm leverages Dynamic Keyword Insertion to populate catchy songs with relevant industry terms. Based on proprietary methodology that mines artist intent, Skai Algo-Rhythm serves a number of compelling use-cases from SEO PPC rap battles to Agency Summit dinner entertainment.
Skai Algo-Rhythm is compatible with all major musical formats and features an auto-tuner for enhanced campaigns. Algo-Rhythm also includes support within Skai Editor, whereby marketers can simply cut-and-paste rhymes across genres such as Rock, Country, Ska, Reggae, and even Nursery Rhymes.
“The Skai Algo-Rhythm is a true game-changer; bust rhymes without it and you’ll be in danger,” said Aaron Goldman, Skai chief marketing officer and head of freestyle rap. “If your flow is whack, we got your back; without Algo-Rhythm, you’re just a hack.”
Algo-Rhythm is the latest in a long line of in-non-vations from Skai including Cloudvertizing, a cloud-based targeting platform, and Ken Shoe, a digital marketing personal assistant.
“I’ve never had rhythm, I’ve never had flow; when this product came out, I had to give it a go,” said Paul DeJarnatt, SVP, Director at Starcom and beta-tester of Skai Algo-Rhythm. “Now my rhymes are tight, CPCs are a steal; thanks to Algo-Rhythm, my campaigns are fo’real.”
Visit Kenshoo.com/Algo-Rhythm to see a demo.
About Skai
Skai is a digital marketing technology company that enjoys making April Fools jokes while engineering premium solutions for search marketing, social media and online advertising. Brands, agencies and developers use Skai Enterprise, Skai Social, Skai Local and Skai SmartPath to direct more than $25 billion in annual client sales revenue. The Skai platform delivers Infinite OptimizationTM through closed-loop targeting, universal integration, and dynamic attribution. Skai’s adaptive technology, proven algorithms, and unmatched scale power campaigns in more than 190 countries for nearly half of the Fortune 50 and all 10 top global ad agency networks. Skai clients include CareerBuilder, Expedia, Facebook, KAYAK, Havas Digital, Hitwise, iREP, John Lewis, Resolution Media, Sears, Starcom MediaVest Group, Tesco, Travelocity, Walgreens, and Zappos. Skai has 16 international locations and is backed by Sequoia Capital, Arts Alliance and Tenaya Capital. Please visit www.Kenshoo.com for more information.
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