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According to eMarketer, U.S. social advertising revenues are expected to grow to $11 billion by 2017, becoming one of the most popular digital channels in the annual marketing plan. Because the channel is becoming more integral, it is important to understand how to effectively and efficiently manage your social advertising efforts through third party technology platforms.
This Skai Guide is intended to help marketers discover the key components of a third party social advertising technology platform and what to look for in a partner, and provide quick tips for a successful evaluation process.
Download your copy of The Skai Guide to Evaluating Social Advertising Technology Platforms and learn how to streamline the evaluation process and find the right platform for your social advertising needs.