LINKEDIN LIVE

Cyber 5 2020: Boom or Bust?

Stream Live

Date: Tuesday, December 8th

Time: 9am PT | 12pm ET

Duration: 30-minutes

Cyber 5 the all-important five shopping days from Thanksgiving to Cyber Monday that kick off the holiday shopping season. It is also a barometer to understand how big retail advertisers are placing their bets to maximize this critical opportunity.

Even in a year of uncertainty, one of the highly-publicized shifts in consumer behavior this year has been the surge in online shopping during COVID-19. However, with economic unpredictability and no previous playbook to follow, does this mean ecommerce sales will be a boom or bust this holiday season?

Join us live on LinkedIn on Tuesday, December 8th at 12pm ET as Skai’s experts share:

  • Trends and insights for online advertising performance across Search, Social, and Ecommerce channels this Cyber 5
  • Their thoughts on whether this crucial shopping period lived up to expectations and where advertisers doubled-down
  • Tips & tricks to optimize your marketing mix and capitalize on the remaining holiday shopping period

Speakers

Alyssa Allen
VP of Client Success, Social,
Kenshoo
Kevin_Weiss
Kevin Weiss
VP of Commerce Media, Skai
Anita Walsh
VP of Client Success, EMEA,
Kenshoo
Chris Costello
Senior Director of Marketing Research, Skai