Retail MarketplacesWin more customers and boost revenue with advertising
Retail Marketplaces
Win more customers and boost revenue with advertisingCreate customer experiences that deliver and drive transformative business growth with our award-winning, full stack retail intelligence platform. Skai works with the world’s biggest online marketplaces to generate both customer demand and highly profitable advertising revenue.
Predict, plan, strategize, activate and measure — smarter and faster.
Unified Consumer & Market Intelligence
Data that informs all of your go-to-market & marketing activation decisions
![](https://skai.io/wp-content/uploads/2021/06/GettyImages-1210883399-1536x864.jpg)
Data that informs all of your go-to-market & marketing activation decisions
- Advertising and consumer intelligence with by-retailer context
- Category and competitive intelligence based on signals of innovation, conversations and patents being filed
- Brand sentiment about your marketplace and your customers’ shopping mindsets
Strategy & Planning
Connect marketing to business objectives
![](https://skai.io/wp-content/uploads/2021/06/GettyImages-1249211557-1536x976.jpg)
Connect marketing to business objectives
- Align price, profit and logistics objectives to your marketing KPIs
- Leverage calendar, seasonality and audits to capitalize on demand opportunities
- Generate audience-level insights to better position product portfolio
Cross-Channel Marketing & Measurement
Optimizing digital campaigns across channels
![](https://skai.io/wp-content/uploads/2021/06/GettyImages-1081165980-1536x864.jpg)
Optimizing digital campaigns across channels
- Smart budget allocation between publishers
- Data-driven insights to understand channel impact
- Workflow efficiency and improved collaboration organization-wide
- Always-on experiments to optimize media mix in real time
Customer Lifecycle Engagement
Staying close to your customers over time
![](https://skai.io/wp-content/uploads/2021/06/CoupleOnlineShopping_Laptop_CreditCard_625552896-1-1536x1025.jpg)
Staying close to your customers over time
- Converge customer acquisition with CRM and lifetime value
- Automate personalization for maximum ad relevance
- Drive repeat sales and increase customer lifetime value
- Connect the dots along the path to purchase with cross-channel attribution
Experts at Your
Service
A seasoned team of retail media network experts standing by to help you win
Service
![](https://skai.io/wp-content/uploads/2021/06/GettyImages-1244522220-1-1536x1024.jpg)
A seasoned team of retail media network experts standing by to help you win
- Proven track record and history of working with emerging marketplaces, retailers and publishers
- Around the clock support and strategy when you need it
- Implement tried-and-true best practices
- Fill headcount gaps with implementation services
- Receive ongoing product training, education & support
Evolve your co-op program with Skai
Take co-op budgets to new heights. Expand the co-op marketing opportunities to more vendors with ease and realize efficiencies at scale across forecasting, campaign creation, management, and reporting. With Skai you can resolve logistical roadblocks like ad duplication and data integration. We offer brands more transparency to increase relationship loyalty.
Proudly driving growth for and on the world’s best retail marketplaces:
![](https://skai.io/wp-content/uploads/2022/03/Amazon-Ads_Logo_Color_4730x1220-349x90.png)
![](https://skai.io/wp-content/uploads/2021/05/walmart-connect-231x90.png)
![](https://skai.io/wp-content/uploads/2021/05/walmart-grocery-273x90.png)
![](https://skai.io/wp-content/uploads/2022/03/Amazon-Ads_Logo_Color_4730x1220-349x90.png)
![](https://skai.io/wp-content/uploads/2021/05/walmart-connect-231x90.png)
![](https://skai.io/wp-content/uploads/2021/05/walmart-grocery-273x90.png)
![](https://skai.io/wp-content/uploads/2022/03/Amazon-Ads_Logo_Color_4730x1220-349x90.png)
![](https://skai.io/wp-content/uploads/2021/05/walmart-connect-231x90.png)
![](https://skai.io/wp-content/uploads/2021/05/walmart-grocery-273x90.png)
![](https://skai.io/wp-content/uploads/2022/03/Amazon-Ads_Logo_Color_4730x1220-349x90.png)
![](https://skai.io/wp-content/uploads/2021/05/walmart-connect-231x90.png)
![](https://skai.io/wp-content/uploads/2021/05/walmart-grocery-273x90.png)
![](https://skai.io/wp-content/uploads/2022/03/Amazon-Ads_Logo_Color_4730x1220-349x90.png)
![](https://skai.io/wp-content/uploads/2021/05/walmart-connect-231x90.png)
![](https://skai.io/wp-content/uploads/2021/05/walmart-grocery-273x90.png)
Skai helps retailers evolve with the rapid changing relationship
between retailers, manufacturers and consumers
Ways to Connect
- Retailers can build their own retail media networks — like Amazon and Walmart
- Retailers can partner and plug into an existing API solution — like CitrusAd and Criteo
- Retailers can buy an existing retail media advertising solution
Key Benefits
- Create a new revenue stream. Generate ad revenue like Amazon, Walmart, Target, Instacart, and more
- Build more direct customer relationships and increase brand loyalty
- Put your first-party customer data to use
Why Skai
- We have extensive experience launching and growing partnerships with retail media networks
- Our client roster includes over 800 agencies and 500 brands ready to advertise on your network
- Skai has a proven track record of success — Amazon, Walmart, Instacart & more
Join the Ranks:
Insights & Thought Leadership
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A Brave New Retail World: New Options for Brands to Drive Traffic to Amazon
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5 Must-Knows for Your Instacart Advertising Strategy
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Walmart Connect Simplifies for Advertisers By Combining Online and Pickup & Delivery Campaigns
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Why Marketers Need a Third-Party Amazon Ad Platform
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