The omnichannel platform for commerce media

Chief Executive Officer, Co-Founder and Chairman of the Board Yoav is Co-Founder, Chief Executive Officer, and Chairman of the Board at Skai. As the founder of several startups around the globe in the area of Internet and mobile applications and former manager of ECI Thailand, Yoav brings more than 20 years of product, marketing and business management to Skai.

President and Board Member Gil is the President of Skai, overseeing global business operations as the company accelerates its omnichannel strategy worldwide. Previously serving as Skai’s Chief Growth Officer, Sadeh has played a pivotal role in the company’s rapid growth and transformative journey to a SaaS platform. An experienced entrepreneur, Sadeh joined Skai through its acquisition of Signals Analytics, where he was co-founder and CEO, bringing deep expertise in AI technologies and data analytics. Gil holds an LLB and MA in Government, Diplomacy and Strategy from the Reichman University in Herzliya, Israel.

Chief Operating Officer Shirley is the COO of Skai, responsible for global operations and directly overseeing key teams including Client Success, HR, Legal, IT & Systems, Operations, Center of Excellence, Data, and Security. A longtime member of Skai’s executive team, she has played a pivotal role in shaping strategy and scaling the business into a SaaS leader. Shirley brings a unique blend of legal, nonprofit, and startup experience, paired with values-driven, results-focused leadership. She holds an LLB from Tel Aviv University, an LLM from Hebrew University, and an MBA from INSEAD. Outside of work, she enjoys the outdoors with her two sons and dog.

Chief Financial Officer Michelle leads Skai’s global financial organization, balancing a sharp focus on the numbers with strategic business guidance. With over 30 years of experience, she has successfully led finance teams through growth phases, acquisitions, and company-wide transformations. Breaking from the traditional CFO path, Michelle started in strategic finance and gained valuable experience in consulting and operations, giving her a unique perspective beyond just the numbers. Outside of work, she is a devoted wife and mother to two sons and two dogs.

Chief Product Officer Prior to joining Signals, Guy served as VP Product of Verint, a leading cyber intelligence company. Guy helped facilitate Verint’s growth journey from a small company to a public company of over $1B yearly revenue and over 5000 employees. He has over 22 years of experience in technology, delivery & execution, marketing and product management. Prior to Verint, he worked in several technological positions in Intel, IBM and ECI. Guy holds a B.A. in Business Management from The College of Management and Executive MBA from Bar-Ilan University.

Chief Engineering Officer Iftach leads Skai’s global engineering and support organizations, overseeing the platform’s technologies, architecture, execution, and delivery. He also manages customer support operations, ensuring high satisfaction and continuous service excellence. He holds a B.A. in Computer Science from the Academic College of Tel Aviv–Yaffo and an Executive MBA in Technology and Innovation Management from Tel Aviv University. Prior to joining Skai, Iftach led teams that built market-leading B2B software solutions in the CCaaS industry. With over 25 years of engineering leadership experience in both Israel and the U.S., he brings deep expertise in technology strategy, innovation, and building enterprise-scale SaaS platforms. Outside of work, Iftach is a dedicated Dallas Cowboys fan — proof of his resilience and unwavering loyalty!

Chief Strategy Officer Nich leads Skai’s strategic vision for growth, aligning Marketing, Sales, Product, Corporate Development, and Partnerships through deep market insight and commerce expertise. A veteran in ecommerce and ad tech, he’s spent nearly two decades scaling digital advertising startups in Seattle. Before Skai, he held leadership roles at Mercent (acquired by CommerceHub), AdReady, and BuyBoxExperts, and founded an Amazon consultancy. He originally joined Skai to lead its ecommerce business unit, helping transform enterprise search tech into today’s retail media powerhouse. Outside of work, Nich enjoys long runs, making music, and keeping up with his two young kids.

Chief Growth Officer Matt (AKA VIG) is Skai’s Chief Growth Officer, helping lead global commercial strategy with top brands, partners, and retailers to scale Skai’s omnichannel commerce platform. Over his 12 years at Skai, he’s played a key role in launching Celeste, the company’s generative AI agent, and shaping go-to-market models across industries. Prior to Skai, he helped scale multiple SaaS ventures and brings a strong builder’s mindset. Outside of work, VIG is a proud dad of four, passionate cook, and F1 enthusiast.

Chief Marketing Officer Michelle leads global marketing, product marketing, and enablement at Skai, overseeing go-to-market strategy, brand, demand generation, and education for both clients and internal teams. A recognized retail media expert, she hosts Skai’s popular Retail Media Thursdays video series and frequently speaks at industry events. Michelle brings strategic vision and creative energy, shaped by a background in brand marketing at Ogilvy. Outside of work, she’s a dedicated Southport FC fan, following her team home and away.

Chief Client Success Officer Evandro leads Skai’s global Client Success organization, managing teams across the world focused on driving revenue retention and growth among existing clients. With over 25 years of experience in technology, digital transformation, and client services, he’s a trusted advisor to businesses across Latin America and the U.S. Though well-versed in marketing technology, his 17 years leading tech teams uniquely position him to help clients translate tools into business results. Outside of work, he’s a dedicated mentor and proud father of two active kids.

Chief Development Officer Gal leads Skai’s Data group and Skai Labs, driving both the internal data solutions that power the platform and external innovations for Skai’s top brands and agencies. A long-time Skai’er, he’s reimagined how customers are supported with tailored, no-code solutions built at speed. Gal’s journey through Customer Support, Development, Product, and Customer Success has given him a rare end-to-end perspective and a passion for innovation through data. Outside of work, he enjoys pottery and drawing Disney characters with his daughter.

Chief Technology Officer and Co-Founder The former co-founder and CTO of Bazman, Nir carries over 20 years of experience in leading design and development teams for companies such as Demantra and Imperva. Nir holds a B.S. in Physics & Computer science from Ben Gurion University.

Chief Innovation Officer and Co-Founder Alon is a Co-Founder of Skai and leads innovation across the company, partnering with teams to drive progress and uncover new growth opportunities. With over 30 years in tech, he was among the first employees at Mirabilis/ICQ, co-founded Bazman, and brings a strong background in cybersecurity. He helped grow Skai from the ground up into a multi-million-dollar business. Outside of work, Alon is a passionate swimmer, vegan, and lover of bold ideas and creative thinking.

Yoav is Co-Founder, Chief Executive Officer, and Chairman of the Board at Skai. As the founder of several startups around the globe in the area of Internet and mobile applications and former manager of ECI Thailand, Yoav brings more than 20 years of product, marketing and business management to Skai.

Gil joined Skai via the acquisition of Signals Analytics where he was co-founder and CEO. Today he leads Skai’s fast-growing Commerce division, as well as the organization’s strategic growth agendas, including BD, M&A and partnerships. He is a frequent guest lecturer and editorial contributor to the Forbes Council on the application of data intelligence to drive innovation, as well as the role of data analytics in retail media as part of a connected commerce marketing strategy. Gil holds an LLB and MA in Government, Diplomacy and Strategy from the Interdisciplinary Center (IDC) in Herzliya, Israel.

Shmil is a partner at Sequoia Capital Israel and works with Internet, Mobile and technology companies. He currently serves on the boards of Skai, Pontis, Olive, Scodix, Personetics, Ravello and Zazma. He was previously on the boards of Topio (NetApp), Attenti (3M), PortAuthority (Websense), Qumranet (redhat), Riverhead (Cisco) and Storwize (IBM). Prior to joining Sequoia Capital in 2000, he was the President of Lucent Technologies Internetworking Systems Division. Shmil joined Lucent following Lucent’s acquisition of Lannet where he served as the President and CEO. Shmil joined Lannet as VP for R&D. Shmil also served as VP of Madge Networks. Before joining Lannet, Shmil held senior technical positions at IAI, Boeing and Astronautics in the area of Avionic Systems. Shmil has a BS in Electrical Engineering from the Ben Gorion University.

Paul has been a partner and COO at Bain Capital Ventures for 17 years. He previously spent a decade in management roles at public and private tech companies. He started his career as a consultant at Bain & Co. He is a graduate of Georgetown University and has an MBA from Harvard Business School.

Stephen has almost 30 years of accounting, finance and operational experience including senior leadership positions at companies in the online advertising, e-commerce and software industries. Currently, Stephen serves as a director for several companies and is an active angel investor in early stage technology companies. Previously, Stephen held the role of Chief Financial Officer and later Chief Executive Officer of Bazaarvoice (NASDAQ: BV). Earlier in his career he served as the Chief Financial Officer and Chief Innovation Officer for DoubleClick, one the pioneers of the online advertising industry. Stephen began his career at the accounting firm of PriceWaterhouseCoopers. He is a graduate of the University of Alabama and is a Certified Public Accountant.

Boaz is a veteran VC investor with over 20 years of investment experience. He is a co-founder of Qumra Capital, Israel’s pioneer Late Stage Venture Capital, and was previously Managing Partner of Evergreen Venture. Boaz currently sits on the board of Skai, AppsFlyer, MinuteMedia, Guardicore, IntSights, At-bay, & Vdoo Previously he served on the board of JFrog (NASDAQ:FROG) and on some of Evergreen’s most significant exits including Exalink, P-cube, Dune Networks Aeroscout, Metalink, BigBand, AVT (IPO) and Envara. Boaz earned a B.Sc from the Technion in Electrical Engineering and an MBA from Tel Aviv University.