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Data & Insights

  • 3 Types of Data Marketers Need for CPG Retail Analytics

    By Joshua Dreller On October  28, 2021
  • CPG Industry Trends: 4 Areas of Need for Marketers

    By Joshua Dreller On October  19, 2021
  • Marketing Experiments: Leading the Way to Transformative Marketing

    By Tom Affinito On October  05, 2021
  • Data-Driven Marketing: The Secret is a Test-and-Learn Culture

    By Tom Affinito On October  05, 2021
  • Putting Incrementality Measurement Into Action: How to Figure Out What to Test

    By Moti Radomski On June  11, 2021
  • The Skai 5: Five Reasons Why Marketers Might Push Back on Replacing MTA

    By Moti Radomski On May  05, 2021
  • Life Without Multi-Touch Attribution: How Your Marketing Measurement Program Will Change Under Incrementality

    By Moti Radomski On April  19, 2021
  • The 10 Key Market Intelligence Data Sources Brands Should Focus On Right Now

    By Joshua Dreller On April  12, 2021
  • How Skai Takes the Growing Pains Out of the Client Onboarding Process

    By Skai On March  19, 2021
  • [WATCH] Reinvent Your Marketing Strategy for the Next Normal

    By Skai On March  17, 2021
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