Skai Agent

Your AI Partner
for Every
Media Decision

Ask Skai’s agent, Celeste, questions in plain language and turn your media data into clear analysis, strategic recommendations and ready-to-share work in minutes, not hours.

See what changed. Know what to do next.

Celeste turns complex media data into clear insights and recommendations your team can act on.

Analyze performance in seconds

See what’s driving performance across your media program.

  • Compare campaigns and channels
  • Surface trends and anomalies
  • Understand performance drivers
Celeste AI explaining why retail media ROAS dropped, with drivers by channel
Celeste AI ranking media opportunities by projected impact

Find opportunities faster

Discover where to focus to improve performance.

  • Spot wasted spend
  • Uncover growth opportunities
  • Prioritize recommendations

Create work that’s ready to share

Turn complex analysis into clear, polished outputs.

  • Build visual reports
  • Create charts and summaries
  • Generate strategic recommendations
Celeste AI generating a shareable Q3 performance review
Celeste custom agent running a scheduled Monday morning briefing

Put repeatable work on autopilot

Schedule recurring tasks and let Celeste handle them consistently.

  • Schedule reports and analysis
  • Create custom agents
  • Automate repeatable workflows

Make Celeste work your way

Tailor the experience to your business and team.

  • Add business context
  • Set preferences
  • Save and share prompts
Celeste AI settings with business context, preferences and saved prompts

Everyone has an AI assistant. Not everyone has Celeste.

Built on the data, intelligence and media expertise that make Skai different.

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Grounded in your complete media picture

Analyze unified data across publishers, channels, markets and teams.

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Built for media

Apply more than 20 years of Skai intelligence to real media decisions.

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Connected to where work happens

Move seamlessly from Celeste’s recommendations into Skai’s planning, activation, optimization and measurement capabilities.

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Secure and transparent

Control what each user can access and understand where Celeste’s answers come from.

Turn hours of media work into minutes

for monthly reporting, down from 3 hours
for quarterly business reviews, down from 4 hours
for bid strategy optimization, down from 30 minutes

Start with assistance. Grow into agentic work.

Celeste gives your team immediate AI support today, with two ways to go further when you’re ready.

Explore our latest insights

FAQs

Celeste is Skai’s AI assistant for media teams. It analyzes performance, answers questions, uncovers opportunities and turns complex data into clear recommendations and ready-to-share outputs.
Use Celeste to compare performance, identify trends, optimize budgets, create reports, prepare for business reviews and develop strategic recommendations.
Celeste is grounded in your unified media data and more than 20 years of Skai intelligence. It understands the metrics, workflows and decisions involved in retail media, paid search and paid social.
Yes. You can create custom agents for repeatable tasks, business questions and workflows, helping your team scale proven ways of working.
Yes. Celeste operates within Skai’s secure environment, respects user-level data permissions and is not trained on your organization’s data.
Celeste analyzes performance and recommends what to do next. You can then move into Skai’s connected platform capabilities to apply changes. Skai Studio supports more advanced, governed agentic workflows.
Celeste is your AI assistant for everyday media analysis, recommendations and outputs. Skai Studio lets organizations design, run and govern more advanced agents and end-to-end workflows.
Celeste is Skai’s own AI assistant. Skai Agent Connect gives external agents such as ChatGPT or Claude access to Skai’s data, intelligence and execution capabilities.
Celeste is included with the Skai Omnichannel Platform and Skai Datahub. Available capabilities may vary depending on your package.
Yes. You can schedule Celeste to run recurring reports, analyses and custom agents automatically, helping your team stay ahead.

Ready to put your media data to work with Celeste?

Turn questions into insights, recommendations and better decisions in minutes, not hours.