Live on LinkedIn: Wednesday, June 3rd at 9:00am PT / 12:00pm ET
As brand manufacturers are increasingly being asked to become data-driven performance marketers, they rely on retailers to find new and innovative ways for them to reinvent their relationships with consumers.
Commerce advertising is just one way that retailers are responding – creating new opportunities for brands to talk directly to their customers through new types of advertising and product promotions on their online sites.
The Retail & Ecommerce Expert Speakers
Alexis (Lex) Josephs
VP Sales & Media Partnerships
Walmart Media Group
Mark Stamps
VP, Digital Commerce
Harvest Group
Kerry Curran
Executive Director, Marketing & Growth
Catalyst, GroupM Services
Time
Session
Summary
Wednesday, June 3rd at 9:00AM PT/ 12:00PM ET
Ask the Experts - The Rise of Commerce Advertising
Join Skai and our expert panel from Walmart Media Group, Catalyst (a WPP company) and Harvest Group as we learn more about the commerce retail channel, what’s driving its growth, how a brand like Walmart has tackled it and just how big the opportunity can be for retailers and brands alike.