Marketer Perspective Archives

Company
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About Us
Empowering brands to realize their potential with data, insights, and technology
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We are committed to making a positive impact on our communities and our planet
Platform
Plan, manage, optimize, and measure your campaigns with our omnichannel platform
Omnichannel Advertising
A platform that connects all walled garden media for more effective campaigns
Data Connectivity
Make data-driven decisions as you plan and strategize
AI-Powered Capabilities
Take your campaigns to the next level by leveraging proprietary AI-based technology

See the industries we serve
Learn how our customizable solutions can help with your unique needs

Explore our partner integrations
See the media, retailer, and data partners we work with
Case Studies
News and Events
Check out recent announcements and see what we’re up to
Newsroom
Check out our recent media mentions and announcements
Events
Join us for our next conference or webinar

Omnichannel platform launch
Read the press release to see how we're helping marketers win the walled gardens

AI Breakthrough Award
Skai Named "Best AI-based Solution for Advertising" in 6th Annual Artificial Intelligence Breakthrough Awards Program
Resources
From new releases, to industry trends and best practices, Skai has you covered
The Breakthrough
Read the latest blog posts and thought leadership from Skai and other industry experts
Skai Research
Explore our studies, whitepapers and quarterly trends reports so you can stay up to date

Quarterly Trends Hub
Dive into the latest market insights, industry trends, and predictive analysis

Holiday Hub 2023
Your go-to source for holiday marketing tips, tricks, and best practices

Back to Blog

[READ] Interview with Skai’s CMO, Margo Kahnrose
Skai June 17, 2020
Marketer Perspective: Wesley Parker, Managing Director of Clicteq
Skai September 16, 2019
Data-Driven Decision Making: How Good is Your Marketing Org at It? Without Experiments, You Will Never Know
Tom Affinito August 29, 2019
Marketer Perspective: Advertising in a Regulated World
Jason Pratt August 28, 2019
Marketer Perspective: How to Calculate “People ROI”
Jason Pratt August 02, 2019
Marketer Perspective: Skai’s Jason Pratt on How to Evaluate Advertising Partnerships
Jason Pratt July 25, 2019

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Marketer Perspective

[READ] Interview with Skai’s CMO, Margo Kahnrose

Marketer Perspective: Wesley Parker, Managing Director of Clicteq

Data-Driven Decision Making: How Good is Your Marketing Org at It? Without Experiments, You Will Never Know

Marketer Perspective: Advertising in a Regulated World

Marketer Perspective: How to Calculate “People ROI”

Marketer Perspective: Skai’s Jason Pratt on How to Evaluate Advertising Partnerships