Remazing accelerates reporting and unlocks time for strategy with Celeste AI
Overview
Agency teams today work across multiple platforms and tools, managing an ever-growing volume of data. Choosing the right solution is no longer about simply improving efficiency, but about enabling teams to focus on the work that drives real impact.
Remazing is a 360° Amazon agency and software solution. By combining strategy, content, advertising, and technology, Remazing empowers brands to unlock their full potential on Amazon and other marketplaces. With data-driven decisions, transparent insights, and scalable growth strategies, the focus is always on building long-term success.
From Efficiency to Strategy
At Remazing, the team set out to integrate AI into their workflows with a clear goal: reduce the time spent on manual reporting. The challenge was that most AI solutions lacked access to the depth of campaign and commerce data required for accurate analysis.
Previously, reporting meant a repetitive process of exporting data, comparing metrics, and calculating averages manually, a single client report could take three to four hours to prepare.
Celeste AI was introduced initially to streamline this reporting. What quickly stood out, however, was not only the speed of summarisation but the ability to generate ready-to-use data tables aligned to Remazing’s own dimensions and categories. Instead of producing a simple summary, Celeste delivered analysis in the exact format the team needed, fully integrated with their existing data in Skai.
Key capabilities included:
- Rapid campaign summaries and performance comparisons
- Custom table generation for client reporting
- Use of predefined dimensions and categories
- Automated analysis for large-scale campaign activations and events
From Analysis to Action
By removing the need for manual data preparation, the team reclaimed several hours each week. That time is now redirected to strategic work and campaign optimisation.
For major campaign activations, producing a comprehensive overview is completed in minutes rather than hours. Celeste adds an extra layer of intelligence, surfacing actionable insights that enhance manual campaign analysis, which is particularly valuable during fast-moving campaign periods. What previously took several hours can now be completed in a fraction of the time. As one team member put it: “We spend less time building reports and more time developing strategies and optimisations.”
Making the Right Choice
The value of Celeste AI lies not only in its features but in the way it has changed daily work at Remazing. Reporting has become faster, analysis more consistent, and the team has greater capacity to focus on the areas where they add the most value.
Adopting Celeste was not about following a trend, but about choosing a tool that genuinely supports smarter, more strategic work. For other marketing teams considering AI, Remazing’s experience shows how the right approach can free up time and sharpen focus on what matters most: delivering results for clients. Learn more about how Skai can help you deliver impactful results. Book a meeting.
“Celeste adds an extra layer of intelligence, surfacing actionable insights that enhance manual campaign analysis.”
Joshua Brzynczek
Head of Advertising
About Remazing
As a full-service partner, Remazing has been helping brands to increase their sales on Amazon since 2016. With 360° Amazon agency services and software solutions, they have had an international focus since day one, with teams in all major e-commerce platforms and Amazon markets. Everything comes together in their offices in Hamburg, Germany. Learn more at https://remazing.eu/.
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