Kenshoo together with Signals Analytics have rebranded to Skai! Learn more about our next chapter.

by Matthew Whitehead, Skai

“Marketers benefit from a huge amount of targeting options when it comes to online advertising. The growth of cookies and information-rich social media, means that the data is there to go beyond simple demographic, geographic, and time-based targeting options.”

Read the full article on Econsultancy.com