Before COVID, K in the Park was the highlight of the UK events calendar. A festival-style gathering where media leaders came together for big ideas, fresh insights, and a whole lot of fun.

Now, after years of waiting, it’s back — reimagined as ShopAble in the Park.

We’re taking inspiration from our hugely popular ShopAble US. Now in its third year, it’s become one of the most recognised and sought-after commerce media events in the industry. And for the first time we’re bringing the same energy, excitement, and forward-thinking conversation to the UK.

This isn’t just another retail media event.
It’s where the future of commerce media takes shape.

What seemed like an emerging concept just twelve months ago — commerce media — is now an integral part of how brands connect with their audiences.

From seamlessly linking onsite, offsite, and omnichannel strategies to harnessing the power of GenAI to reshape the marketing landscape, the pace of change is faster than ever. The complexity is growing, and the stakes are higher.