July 22, 2014 marks the one year anniversary of Google’s automatic migration to enhanced campaigns—an update to the AdWords campaigns structure for ease of management in a multi-device world.
Join Walgreens Director of Online Marketing, Adam Garcia, and Skai CMO, Aaron Goldman, on Tuesday, July 22 at 12 PM ET for a webinar discussing the impact enhanced campaigns have had search marketing efforts, the benefits of the transition, the lessons learned, and what to expect as mobile continues to gain prominence.
Additionally, we’ll share some new data from a recently completed Skai survey to help illustrate the impact and best practices across global search marketers.
Adam Garcia
Director, Online Marketing
Walgreens
Aaron Goldman
Chief Marketing Officer
Kenshoo