Skai’s inventory based campaign solution
delivers time savings and improved performance
What are Inventory Based Campaigns?Skai’s inventory based campaigns solution enables advertisers to automatically update campaigns based on inventory availability and merchandising. Through a feed that connects directly to your internal inventory system, this technology updates your keywords and ad copy on a regular basis to match the most recent pricing and promotions information.
What Inventory Based Campaigns Can Do For You
Connect With AccuracyNever miss an opportunity to sell with search ads that accurately reflect your inventory
Improve EfficiencyStreamline workflows with automatically generated, relevant search ads across publishers
Automate OptimizationCapture incremental opportunities with automated optimization
Reduce Effort With Inventory Based Campaigns
Inventory based campaigns are built automatically through rules you define and customize at any level (campaigns, ad groups, keywords and ads), based on your inventory structure and needs.
Using the rules, automatically generate item-specific entities based on price, description or other attributes from your feed.
Campaigns will also automatically pause entities related to items that are out of stock, and reactivate when there is new inventory.
Campaigns can be created across multiple SEM publishers and use any optimization (bid policy/KPO) you use in Skai.
Ready to make the most of your marketing?
Contact Skai for a personalized demo.